November 8, 2022
PRESENTING EPISODE 2 OF ‘WHAT MATTERS TO PEOPLE’ with Michael Morgan and Heike Duerichen, plus Hosts Steve Sowerby and Dave McCaughan.
The proof, the Science, the real life experience that we, as consumers, have different personalities!
Words, images, attitudes, values connect differently depending on who we are so we are bringing science to the marketing. With real life case studies, using real life personalities, to create innovation and communication that is much more powerful in engaging, inspiring and empowering people. Find out how real people are being profiled and how marketers can use real profiles to differentiate content, to connect and create campaigns that resonate to the right people.
Connect and continue the conversation by getting in touch with our Experts below:
Steve Sowerby – https://www.linkedin.com/in/stevesowe…
Dave McCaughan – https://www.linkedin.com/in/davidmcca…
Michael Morgan – https://www.linkedin.com/in/michaelmo…
Heike Duerichen – https://www.linkedin.com/in/heike-due…
XPotential – https://www.linkedin.com/company/xpot…
