Chong has over 27 years of marketing and sales management working with multinational corporations in the FMCG market specializing in brand building; marketing and sales process management; marketing and sales training and special account management focused on dealers and distributors.

Companies that Chong has worked for include Kao Malaysia, Rothmans of Pall Mall (Malaysia), Shiseido Cosmetics (Malaysia), Diethelm Malaysia, Shell Chemicals (Malaysia), Reckitt & Colman (Malaysia & Singapore) and Triumph International (Malaysia).

Chong’s experience covers a wide range of product categories and brands  including beauty and personal care working with brands such as Shiseido cosmetics,  and Kao; toiletries brands Brut and Old Spice; intimate apparel Triumph International covering sub-brands Pour Moi, Sloggi, Bee Dees, Amo; household products including brands such as Harpic and Lysol and tobacco brands Rothmans, Dunhill and Marlboro.

In addition to extensive work experience in the Malaysian and Singapore market, Chong
also has worked in Thailand, Indonesia, The Philippines, Vietnam and Hong Kong. Located
in Malaysia, Chong is fluent in Bahasa Malaysia/Indonesia, Mandarin and Cantonese as well
as Chinese dialect of Hakka and Hokkien.